AT&T
Description: The galleries below show a long-standing relationship creating digital media deliverables for AT&T. With Interbrand’s New York office driving the design for existing collateral, multiple series of Microsoft Office templates (Word and PowerPoint) have been expertly produced and delivered over the last seven years, including the co-brand era of AT&T and Cingular, the “new” AT&T and refined brand collateral implementing the legacy orange colors from the Cingular brand. Additionally, Johnson Beesley members have managed brand compliance reviews, created logo suites, conducted media testing, written copy for, and produced guidelines and assets as part of the original AT&T Online Brand Center.
Johnson Beesley can help you develop, design and publish guidelines for print and/or as part of an online portal, including a robust Brand Asset Management system (BAM) to streamline the creation and distribution of brand assets both internally and with vendors. We also lead the best practices in creating templates and tutorials for all Microsoft Office applications (Word templates, PowerPoint templates & tutorials, Excel templates and Outlook email templates.
Design: Interbrand for AT&T
Extension & Digital Production: Andy Johnson
Print Production and Brand Center Implementation: Laura Pickering
Result: Johnson Beesley are some of the individuals behind the creation and implementation of your successful global brand.