Initiative
A case study: L’Oréal Professionnel
1. Project
L’Oréal Professionnel is the ambassador of Paris fashion and sophistication whose vision is to build a community of creative and successful professionals who grow, dream, excel and succeed together by encouraging salons to partner with the brand by becoming affiliated salons.
2. Brand Idea
First class salons partner with a first class brand.
3. Expression
A journey of growth and discovery, taken together. Click to VIEW the result.
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